Use Otter.ai to Auto-Capture Customer Call Notes
What This Does
Otter.ai joins your customer calls (Zoom, Google Meet, or Microsoft Teams), records and transcribes in real time, and generates an AI summary with action items after the call — giving you accurate notes and a draft follow-up summary without spending 20–30 minutes on post-call documentation. Best for CSMs who don't have a company Gong license.
Before You Start
- A free Otter.ai account at otter.ai (free tier: 300 minutes/month, 40-min limit per meeting)
- You use Zoom, Google Meet, or Microsoft Teams for customer calls
- Time needed: 10 minutes to set up; 5 minutes per call review
- Cost: Free (300 min/mo) — enough for most individual CSMs / $10 mo Pro for unlimited
Steps
1. Create your Otter.ai account and connect your calendar
Go to otter.ai and sign up with your work email. On the dashboard, click Settings → Meeting Import → connect your Google Calendar or Outlook. Otter will see all your upcoming customer meetings.
What you should see: Your calendar events appear in the Otter dashboard under "Upcoming Meetings." Troubleshooting: If calendar sync fails, manually start recordings from within Zoom instead (Otter has a Zoom app you can add from the Zoom App Marketplace).
2. Enable OtterPilot for automatic meeting join
In Settings → OtterPilot (the AI assistant that auto-joins meetings), toggle it on. Now for any external meeting on your calendar, Otter will automatically request to join as a participant called "Otter.ai Notetaker."
Important: Some customers may be surprised or uncomfortable with an AI participant. Either mention it at the start of the call ("I'm using Otter to take notes so I can focus on our conversation") or disable OtterPilot and manually start recording from within the call.
What you should see: For your next scheduled customer call, an "Otter Notetaker" will appear in the participant list.
3. During the call — let Otter work
Otter transcribes everything in real time. You'll see the transcript appear live in the Otter app if you have it open. Focus on your customer conversation — don't take notes while Otter is running.
You can highlight important moments by clicking the star/bookmark icon in the Otter mobile or browser app. These bookmarks help you find key moments in the transcript later.
4. Review the post-call summary
After the call ends, go to otter.ai → Recent Conversations and click the meeting. You'll see:
- Full transcript with speaker labels and timestamps
- AI summary — 3–5 bullet points of what was covered
- Action items — tasks extracted from the conversation (look for "I'll", "we'll", "by [date]" language)
- Outline — chapter-style navigation through the call topics
Review the action items — Otter is ~85% accurate, better on explicit commitments ("I'll send the proposal by Friday") and sometimes misses implied ones ("let me check on that"). Scan the outline for any section you want to re-read.
5. Generate your customer follow-up
Click Share → Summary to get a shareable version of the meeting summary. This is your draft for the customer-facing follow-up email. Edit to:
- Remove any internal discussion points not meant for the customer
- Format action items clearly with owners and dates
- Add a warm opening sentence
Copy the formatted summary into your email and send within 30 minutes of the call.
6. Copy key points to your CRM
From the Otter summary, copy the key discussion points and action items into your Salesforce/HubSpot/Gainsight note field. Include the Otter meeting link so you can reference the full transcript later if needed.
Real Example
Scenario: You run a 30-minute check-in call with a new customer in Week 6 of onboarding. They have questions about integrations and want to schedule their first QBR.
What Otter captured:
- Summary: "Week 6 onboarding check-in. Customer questions about Salesforce integration timeline. Discussed QBR scheduling for Month 2."
- Action items: "CSM: send Salesforce integration guide. CSM: propose three QBR dates. Customer: confirm by end of week."
What you do: Review and confirm all three action items are accurate (they are). Copy to CRM note (2 minutes). Draft follow-up email from the summary (3 minutes). Total post-call work: 5 minutes.
Tips
- Tell customers upfront about Otter — most appreciate it ("so you can focus on the conversation, not notes") and some will ask if they can get a copy of the transcript
- Use the transcript search function (Cmd/Ctrl+F on the transcript) to quickly find any specific moment — useful when a customer disputes what was agreed
- For free tier, monitor your minutes usage in Settings — you get 300 min/month, which covers about 6–8 one-hour calls
Tool interfaces change — if a button has moved, look for similar AI/magic/smart options in the same menu area.